Czas Letni

Client
Fundacja Ad Arte
Services
visual identity
Year
2024
Team
Wiktoria Młynarczyk – visual identity
Maria Barańczyk, Mikołaj Radziszewski – coordination, social media posts
Szymon Sznajder – logo design
Infos
Visual identity for the 2024 Czas Letni Festival combines modern design with accessibility and functionality. This five-day celebration of culture, music, and film emphasizes summer freedom and diversity among its audience. A key feature of the project was a flexible graphic composition—posters were designed to be rotated in any direction, introducing an element of playfulness and interaction. The identity employs simple, expressive shapes that catch the eye and evoke a relaxed atmosphere. The project utilized screen printing and risograph techniques, repurposing materials like old posters and second-hand clothing. With its multidimensional approach, the visual identity for Czas Letni Festival is both functional and creative. The project received the "Project of the Year" award in the Sustainable Design category for its fresh approach to ecological design, inspiring others to take similar actions.






